Fred Hollows Foundation

Client

Category

Letterbox Distribution, Print

Overview

Every year, the Fred Hollows Foundation (FHF) sends over 1 million charity packs to local residents, promoting eye health and social welfare.

Our Approach

Robust Partnership with Australia Post: Leveraging our established relationship, we facilitate a smooth and reliable unaddressed mail delivery process.
High-Volume Distribution: Our logistics capabilities ensure that each charity pack reaches its intended recipient, no matter the scale of the campaign.
Impact-Driven Execution: We work diligently to support the Foundation’s mission by ensuring that every community receives vital information and resources.

The Challenge

To position the North Shore garages above competitors in other locations. Their social channels were previously ranked in the top 20 compared with other similar garages in locations with similar targets. The challenge was to move their channels up into the top 10!

The Results

Successful delivery of over 1 million charity packs annually, ensuring widespread community outreach.
FHF’s distribution partner of choice with repeated collaboration year-on-year for the past three years. Demonstrating GDR’s proven track record of operational efficiency and dependable service.
Increased engagement with local residents and heightened awareness of the Fred Hollows Foundation’s initiatives.

Related work

Transport NSW

Letterbox Distribution

Fairfield Council

Letterbox Distribution

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