Back to You
U. Personal Training
DESCRIPTION
Since 2020 we have worked with U. Personal Training to launch Sydney's newest gym, which is all about YOU.
CLIENT
U. Personal Training
CATEGORY
Website Design, Video Production, Digital Marketing
THE OBJECTIVE
To launch the U. Personal Training brand with a range of marketing solutions including: website design, digital marketing and video production.
“Awesome level of engagement, clear and concise in communication. Felt like a partnership rather than a transactional arrangement.”
“GDR were excellent”
- Neil Ivison (Business Owner)
Website Design
In February 2021 we launched U. Personal Training’s new website. We have elevated their brand story with an interactive web design, using animation to add movement to the site whilst ensuring a slick, professional and clear interface. Their site has been built with the expansion of their business in mind, including the ability to integrate with Mindbody (industry-specific software for the health and well-being sector).
Our objective was to create a stylish, engaging and easy-to-use website that attracts new members and has the capability to grow with the brand.
Digital Marketing
A full monthly digital marketing strategy is now underway, with the aim to increase brand awareness and increase U. Personal Training's memberships.
Our paid digital strategy for UPT encompasses display marketing, social media and SEM to generate new leads for the business.
Video Production
As part of our marketing strategy we have produced video assets, which tells UPT's unique story.
Have a watch!
